{In the digitally saturated world of Australian hospitality, influencer marketing is no longer experimental — it’s essential. Guests today discover brands through:
- TikTok food tours
- POV dining content
- UGC-led exposure
That’s why creator-led campaigns with goldroom is designed to:
- Turn content into covers
- Replace gifting with strategy
- Deliver measurable returns from creator partnerships
Our team handles:
- Briefing, scheduling, and delivery
- Content packs per venue location
- Reporting: reach, engagement, post links, ROI metrics
Creator tiers:
- Nano (1K–5K followers): hyperlocal, niche engagement
- Micro (5K–25K): food scene authority, suburb impact
- Mid-tier (25K–100K): strong production quality, multi-platform
- Macro (100K+): brand reach amplification, campaign spotlight
Common deliverables:
- 3x+ Stories with tags, mentions, overlays
- Chef feature reels
- Still images for organic or signage use
Built for:
- Multi-location brands
- Bar openings
- Operators without in-house content capacity
Content examples include:
- First-bite reactions
- Voiceover menu journeys
- Influencer storytelling during peak service
Why goldroom:
- Hospitality only — no distractions from unrelated industries
- Campaigns calibrated to venue speed, service pressure, and lighting conditions
- Plug-and-play creator network
- Content that drives action — not just engagement
Options:
- One-off creator bursts
- UGC + brand asset combos
- Optional signage-ready formatting
Add-ons:
- Overlay design + motion graphics
- Menu-linked tracking via promo codes
Real examples:
- A small suburban coffee bar was fully booked in 72 hours after featuring in 3 local reels
- An upscale bar increased foot traffic by nearly half after 4 influencer reels
- {A fast-growing hospitality brand orchestrated scheduled content collaborations and saw a franchise brand creative services Australia 22% rise in online mentions
- A small family-run venue saw six-figure social views from just 3 micro-influencers, featuring 2 menu items
Start here:
- Head to our influencer campaign page and fill out your campaign form
- Receive 3–10 creator options complete with sample content
- Launch your campaign in less than a week
- Receive performance results including usage-ready assets
goldroom.io — where restaurants grow through creators.